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What’s Inside the Checklist:
Inside you’ll find 150+ questions to help you evaluate your home care marketing efforts:
Digital Marketing Strategy
Web Design to Attract and Convert Visitors
Search Engine Optimization (SEO) Tips
Social Media Marketing
Email Marketing & Nurture Campaigns
Pay Per Click (PPC)
… and so much more!
“A must read. Any home care agency’s future is entirely dependent on the ability to attract caregivers. Providentia helps organize this sometimes overwhelming task into a series of steps across four pillars that cover the entire spectrum of recruitment marketing. The power of this guide is that it doesn’t just talk broadly about recruiting best practices, it gives you a framework from which to develop a well-articulated strategy. No need to start from scratch or re-invent the wheel, as Providentia has really done the groundwork for you.”
Sasha W - Chief Marketing Officer, Family Resource Home Care“This guide is packed with actionable information that is perfect for senior home care and home health care agencies looking to grow. To compete in an extremely tough candidate market, agency owners and recruiters must evaluate their recruitment from a broad perspective, considering their branding, culture, analytics, candidate and caregiver experience. You want this guide!”
Dave T - Owner, Assisting Hands Boston Northwest“This guide is a comprehensive and actionable map for home care agencies to make the most of their recruiting efforts and budget. In this competitive hiring market it is extremely helpful to have a list of action items divided into the pillars of recruiting so you can make sure you are covering all of your bases. It’s especially helpful because it addresses the specific needs of the home care industry and the people we hire.”
Jennifer P - Owner, HomeChoice Home Care Solutions
