The Art of the Follow-Up: Nurturing Leads in the Senior Care Industry
How to guide your leads to clients with carefully planned lead nurturing
From Prospects to Clients: Leveraging Sales Scripts in the Senior Care Industry
Sales scripts for senior care businesses, plus tips for developing your own
Mastering Inbound Phone Calls: How to Convert More Online Leads to Paying Clients
Scripts and tips to increase your home care sales
Lightning-Fast or Lagging Behind? The Impact of Lead Response Time on Home Care Agencies
Response to client leads takes way too long for most businesses, and for some they never even follow up. See how you can stand out!
Mastering Google Business Profile Optimization: Why Photos and Videos Are Invaluable
Polish your Google Business Profile to get more eyes on your senior care business.
Mastering Google Business Profile Optimization: A Game-Changer for Home Care Agencies
A nine-point checklist to optimize your business profile and increase your online visibility
Driving Results with PPC: How It Can Generate More Client Leads and Sales
How pay-per-click can add more in-market leads to your home care funnels.
Mastering PPC Optimization for Home Care Leads: Tips and Best Practices for Success
How to maintain PPC campaigns to add more leads to your home care funnels
Measuring Success: Key Metrics for Evaluating Home Care PPC Campaigns
A guide to the metrics and calculations needed to measure the success of your senior care agency's PPC campaigns
PPC vs. SEO: Which Strategy Is Right for Your Home Care Business?
The pros and cons of pay-per-click advertising vs. search engine optimization—and when to use each strategy
