Pay-Per-Click, also known as PPC, is a digital advertising method that drives traffic to your website via search engine ads. These ads are almost always on the top of every Google search you make, especially for home care. If someone clicks on your ad, you pay for that click, simple as that.
Leverage your marketing campaign infrastructure to recruit qualified caregivers
How to design a landing page that converts visitors into leads
Your starting point for using social ads for recruiting qualified caregivers for your agency
How to leverage Facebook ads to grow your agency’s caregiver team
How to optimize your paid search campaigns to maximize your ROI
When to use pay-per-click campaigns to grow your home care agency
A nine-point checklist to optimize your business profile and increase your online visibility
How pay-per-click can add more in-market leads to your home care funnels.
How to maintain PPC campaigns to add more leads to your home care funnels
A guide to the metrics and calculations needed to measure the success of your senior care agency's PPC campaigns
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